Buckle Up Internet Visitor!

Here's a little snapshot all about me.

Real life me!

This is my story:

Raised in Utah
Lives in NYC
Looks great with an umbrella

Empathy Ahoy! Lessons from a Cruise Ship

My year working on a cruise ship was an immersive masterclass in understanding and empathizing with people from all walks of life.

The ship I was on

UX in the physical world!

Building Intuitive Spaces

My construction management experience showed me that good UX design principles are universal and good design transcends the screen. #UXEverywhere

Similar to the estate I managed

Strategy 101: Lessons from a CEO

As the right-hand to a CEO, I honed my strategic thinking by anticipating needs and proactively solving problems across complex projects. This foresight and attention to detail, is the foundation of my user-focused product design approach.

Lights, Camera, Action!

From Product assistant to production manager in 3 short years.

7 feature films
Hundreds of commercials
Countless corporate shoots
Please no more reality tv

Etsy shoot behind the scenes

Destination: Product Design

Now deep into the world of product design, I'm constantly amazed by the endless opportunities for innovation and all the lovely people. When I'm not in designer mode, you might find me:

Biking in the city
Cooking delicious food
Cracking jokes and spreading smiles

Not in the city, but still biking

My Guiding Principles

In my journey as both a product designer and human being, I am driven by a set of core values that shape my approach to every project and interaction.

Kindness

Kindness isn't just a virtue, it's a competitive advantage. It opens doors and inspires collaboration.

Humor

Cheat Code: Laugh at my jokes (highly encouraged) or crack a great one yourself to fast-track your way to my heart.

Generosity

Paying it forward is my MO. I believe success is best when shared. A rising tide lifts all boats.

Empathy

In a world full of diverse perspectives and personalities, I rely on my empathy engine to guide my interactions.

Growth

Growth is a journey, not a destination. And I'm committed to putting in the miles (and smiles).

Adventure

Adventure feeds my soul, especially when it involves trees, trails or being slightly uncomfortable. Heights not included.

"Drew is a gift from the universe. Overflowing with creativity and follow-through."
Claude
Anthropic AI Research Institute LLM