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Empowering Parents in Children's Mental Health

Project Scope

Mobile App
3 months
Early-stage B2C Startup

Role & Team

Designer - Drew Miller
Designer - Mel Martin
Designer - Emily Boyd
Designer - Jeanine Reeman

Key Metrics

101 Screens Created
14 User Interviews
4+ Iteration Stages

Deliverables

User Interviews
High Fidelity Designs
Interactive Prototypes
Ideation Materials & Project Handoff

1 in 5 children face diagnosable mental health conditions, but 80% lack adequate care. Parents are desperate for solutions but face overwhelming barriers

These challenges lead to:

📱

Expertise Gap

Parents lack specialized knowledge to identify early warning signs of mental health issues

🏥

Access to Care

Most children with mental illness lack adequate professional care

📊

Trust Barriers

Mental health resources online lack credibility, making it difficult for parents to determine what advice to follow

The Opportunity

How might we empower parents with the tools and knowledge they need to support their children's mental health journey?

Creating an intuitive mobile app that:

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Building Trust in a Sensitive Space

Parents seeking mental health resources for their children need more than just functionality—they need confidence in the expertise, data practices, and legitimacy of the platform. This critical evolution focused on establishing trust through credibility signals, transparent data policies, and reduced friction.

Human Connection

Real photos create immediate trust by humanizing clinical expertise

Parenting Experience

6/6 user interviews confirmed that fellow parents' experiences significantly enhanced credibility

V2 - HMW: How might we leverage personal connections to build credibility? screenshot
Credential Clarity

Detailed qualifications provide transparent credibility markers for quick assessment

    Flexible Logging: Meeting Parents Where They Are

    Parents need to track their child's mental health in ways that fit their unique circumstances. Our challenge was creating a system that would capture useful data while accommodating diverse conditions, preferences, and levels of commitment.

    Multiple Children

    Implemented profile switching after user interviews revealed the need to track siblings separately

    Easy to input

    Designed a two-click interface with emoji selection to minimize friction in daily tracking

    V2 - HMW: How might we reduce bias in mood tracking while keeping the interface simple? screenshot
    Clear Calendar

    Added visual day selection with one-click access to historical data visualization

      Intentions Feature

      Initial attempt to add accountability and customization, though requiring further refinement

      Curating Resources That Deliver Real Value

      Parents face an overwhelming sea of mental health information with no way to determine what's credible. Our challenge was curating expert-vetted resources that eliminated decision fatigue and presented actionable insights parents could immediately apply to their family's needs.

      Chip System

      Instituted a one-click filtering system to surface relevant content instantly

      Curated Categories

      Organized content into clear topics to reduce cognitive load for stressed parents

      V3 - HMW: How might we simplify content discovery while establishing credibility? screenshot
      Age Based Filtering

      Implemented age ranges after 80% of testers identified this as their primary search criteria

        Expert Highlight

        Prominently featured expert credentials to establish immediate credibility - Trust being a key differentiator

        Next Section

        What's Next: Insights & Opportunities

        Reflecting on our journey and looking ahead to future challenges and possibilities.

        What I Learned

        1

        Metrics drive design priorities

        Align UX decisions with business goals to create purposeful experiences that deliver measurable results.

        2

        Focus beats ambition

        Our redesign scope was too broad. Decisive prioritization of core features would have yielded better outcomes faster.

        3

        Respect fuels collaboration

        In high-pressure environments, acknowledging diverse perspectives prevents frustration and enables teams to produce their best work together.

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        Designed & Built by Drew Miller

        © 2025. Version 2.6.8